21 Feb 11

How To Prepare A Clear, Well Crafted Philosophy StatementPhilosophy determines how you intend to approach your business. It signals who you are and how you will deal with the world around you. Having a well-written and communicated philosophy statement provides stability in troubled times. Working in conjunction with values, the philosophy becomes a beacon for employees and management to turn toward when the going gets rough. A clear philosophy gives you a framework for sorting problems. It also is a strong influence on how you conduct daily business. You may find the roots of your philosophy in the character or uniqueness of your business. Distinctive features are attributes that cause you to be unique. This is a good starting point to understand business philosophy.

The importance of a well-crafted philosophy statement is that it puts pressure on both the management and employees. First, managers must take care of all the hygiene factors found in business. If you think it is talking about clean rest rooms, then you are off base by miles. It is talking about all the little irritants that seem to distract employees from full-time focus on taking care of customers. Enough distractions exist to interfere with getting the job done. Employees also must buy into the philosophy statement. If they have other ideas then problems occur. A propane company cannot survive if its employees have the philosophy that the company is rich and can afford to give away tankloads of products. One of the reasons the philosophy is captured in print in the business plan is to ensure everyone understands, buys into, and executes business in line with the intent of the philosophy.

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